Successful businesses are great at managing individual interactions with their customers. Many struggle however, because they are not efficiently activating key data points at all stages of the customer journey. This ultimately creates unnecessary churn, low quality leads, lost opportunities and increased operational costs.
What gets measured, gets done. MyCXData can help you define your marketing strategy and ID the right KPIs that will keep your team focused on the customer experience and your growth. Customer Quality, Deal Quality, Content Quality,Lead Quality, Vendor Quality, Employee WAR, Operations Optimization and Marketing Optimization are just a few key performance indicators that can be initiated once you commit your business to understanding the customer experience.
Adopting technology to complement your business. At MyCXData.com, we can help you adopt and streamline customer experience systems and technologies including:
Customer Relationship Management
Online Collaboration tools
Paid Search & Search Engine Optimization
The Internet of Things
Optimizing the Customer Experience is a business practice, not a one-time event. In order to jump start your program we recommend the following first steps: